Thoughts, ideas, sketches & essays.

Pennebaker and True Anomaly come together to create unique brews and branding that transcend space and time.

Shining a light on three of our clients who took home the top awards for their outstanding creative and strategic marketing communications work in 2022.

In this post, you'll discover: why brands and businesses shouldn't disregard TikTok, why they should consider impact over anecdotal perspective, and most importantly, how this new-to-market app generated more traffic than Google in 2021.