Website Design

We don’t build websites. We build business. Yours, of course.

What if your dream customer wanted to know everything about your company, but all they had to go by was the information on your current website? Do you suddenly feel naked? Have the urge to explain away inaccurate or untimely information? Would they “get” your personality or have problems navigating to what they need to know? Would they be able to find your site to begin with?

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Your dream customer is waiting. Like, now.

Guess what. Your ideal client is on your site right now, trying to determine if you’re worth doing business with. Potential employees and investors are checking you out, too. No pressure.

“Working with Pennebaker was an absolute pleasure. They did an excellent job researching and educating themselves on our industry and our company. Because of this, they were able to clearly understand our needs and provide innovative solutions to existing problems. Additionally, our sales people are now much more comfortable referencing customers to our website, giving us an extremely useful sales tool.”

— Bryan Riter, Cooper Valves

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Websites aligned with your business goals.

A marketing strategy is pointless without a business strategy, and your website has to reflect both. That’s where we start—learning everything we can about your business, your market, your competitors, your employees, your market context, and what drives urgency for your customers.

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Cart in back. Horse in front. It works.

No matter how cool looking your site is, you won’t get results you unless it’s  solving your customers’ problems. That’s where content comes in—the juicy info your customers need that will help you achieve their business goals, and when they achieve their goals, you can achieve your business goals. We establish first what you need to say, then design accordingly.

Bristow's brand needed a lift.

We helped rebrand the helicopter services provider Bristow, and they needed their website to help elevate their brand.

Learn more about Bristow
Responsive

Designed for any device, anywhere, any time.

It’s important to present your content so your customers will be able to view it clearly no matter their device. That’s why we use responsive web-design techniques, making sure your site delivers regardless of what type of screen it’s viewed on.

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A Proven Process

Discover

We learn about your business, brand, marketing strategy, and competitors.

Plan

We visit your goals for the site, your business goals, 
content for the site, functionality, and budget range.

Architect

We define appropriate content and determine the most effective way of serving it to your audience.

Create

We write the copy and explore the look and feel of your site.

Layout

We complete a wireframe, or visual guide representing the skeletal framework of your site.

Develop

This is where you see how things work, experience the interactivity, and take in the full user experience.

Launch

Once the site is built, tested, and functioning properly, we can launch it.

Debug

Pennebaker offers free website support for 30 days after the official website debut.

Promote

Remember all that great content we created and made available for your clients from heaven? Let’s make sure they know about it!

Capitalize

This is where we turn a website into a business tool, and ensure you reach your site goals.

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