Planning, Coordination, and Art Direction

Although the event was held in Abu Dhabi, the orchestration, planning, and preparation occurred in Houston.

For set design, staging, signage, event staff, audio-visual, and technical support on-site at the event, Pennebaker engaged a top-of-the-line production team in Abu Dhabi. We worked closely with the team, providing creative guidance for the design of the stage and event space. We also organized the logistical details for the event, which were communicated to the team on a regular basis, ensuring that all parties were in-sync every step of the way.

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